McKinsey report reveals:
Upwork is changing how the world works

The report explains how online work platforms enable businesses to:

Connect to more qualified candidates quickly
Find talent with the right skills to boost results
Beat out less innovative companies

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Amazon, for instance, started as an online bookseller but has introduced innovations and business lines that have sent ripple effects through multiple industries; few anticipated these developments in the company’s early years. Online talent platforms may similarly morph and add new capabilities that cannot be predicted today.

"...expanding people’s options with an increasing array of work migrating to on-demand arrangements fueled by ever more sophisticated algorithms that match available and qualified workers with the work that suits them, when they want it.”

John W. Boudreau // Professor and Research Director, USC

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